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Small Biz Success Story: Luludi Living Frames & SCORE

What would you pay to have a private coach who has already succeeded in the business world? What if that coach thinks about your business even when not with you, calls when he hasn’t heard from you for a few weeks and strongly believes in your idea?

How about nothing. SCORE is a Small Business Administration program, offering these very services every day of the week, all across the country, for free.

Liza Fiorentinos had been going to SCORE for years with ideas, but Living Frames was the one that really got them excited. Thanks to her primary SCORE coach, Seth Rogovin, Living Frames launched a little over a year ago and is generating revenue. Liza is hopeful that profits are not far behind, based on the business plan she crafted with Seth.

After a highly successful sales career at CNBC in Paris, Liza was smart enough to know what she didn’t know and Seth helped her fill in the blanks. Like most SCORE volunteers, Seth worked tirelessly to shape her idea and bring it to fruition—he was thinking about her business even when not officially volunteering at the SCORE offices.

Give your venture every chance you can. Call your nearest SCORE office to get qualified help to evaluate your business idea, develop a credible business plan, reach contacts in your industry and receive moral support.

SCORE offers in person and online support that could put you on a path to startup success— and just might save you and your money from going in the wrong direction!

This is another segment in CareerFuel’s “How America Works” series, a collection of job search and small biz success stories! Do you have a small business success story? If so, we would love to hear about it!

Interested in getting your business of the ground? Find out about the best apps & resources here (psst… and many are free!)

Videography by James K. Blake III

A special thank you to the staff at The Science, Industry and Business Library (SIBL), part of the New York Public Library, for letting us film part of this video on site.  For those who live in the New York City area, this library is a fantastic resource for job seekers and would-be entrepreneurs.


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